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SEO, which stands for search engine optimisation, is a term used to describe a variety of techniques that are used to make your website more appealing to search engines, thus helping you appear at the top of relevant search results. If you have any knowledge regarding digital marketing, you’ll know…

In today's fiercely competitive digital era, standing above competitors requires a solid online presence. Yet, 53% of mobile site visitors leave a page that takes up to three seconds to load. So businesses that aspire to increase brand visibility, drive website traffic, and enhance customer experiences need to recognise the…

Your web design is a powerful tool to connect and interact with your ideal customers. In the current digital era, it's not surprising that we are naturally attracted to visual content. Studies indicate that 65% of people are visual learners and process visual information more quickly than text. Therefore, it's…

When you first think about the costs associated with owning a website, you probably think about hiring a web designer and registering your domain. But what about web hosting services, maintenance and security upgrades? In this article, we have a look at some of the unexpected costs associated with website…