If the recent COVID-19 has taught us anything, it’s that you can have a successful business without necessarily having a physical store. Whether you are looking to start a brand new business from scratch or you’re interested in advertising your current offering online, in this article we provide you with 4 simple steps to starting an online business.
Here at Pixelfire, we offer website design, e-commerce, and web hosting services, which have allowed us to help many new business owners establish themselves in the digital sphere.
Finalise Your Ideas & Create a Business Plan
Before you start building a website and looking into web hosting services, it is essential that you have a clear business plan in place that outlines your business name, products and services, people involved, funding, strategies, and more.
Focus on Branding
With thousands of competitors out there, how are you going to ensure that your brand stands out online? Eye-catching branding with clear messaging is going to be very important. In addition to brand colours and logos, you also need to think about the tone of voice you want to use and what you want your business to be best known for.
Set Up Your Website
While you can create your own website, if you want your site to look professional and cohesive it would be better to go to an experienced digital marketing agency for your web design, e-commerce, and web hosting services. This will save you time and ensure your website is a true reflection of your brand.
Begin Advertising
Now that your business is up and running you can begin advertising your online business through PPC advertising, social media marketing, email marketing, and other avenues. It’s important to target a specific audience, which is very easy to do with today’s modern digital marketing tools. The right advertising campaign can help you see success in no time!
If you are looking for e-commerce, website design, and web hosting services, Pixelfire has got you covered. We are a professional digital marketing agency based in Geelong and look forward to seeing your online business reach its goals! Contact us today to learn more about what we have to offer.