Setting up a new home online business during Covid-19
Setting up a new business during a pandemic might sound improbable, but if you believe industry experts, now is the right time to start.
Popular brands like Milo, Fantales and Jaffas owe their beginnings to the Great Depression, and Disney, Microsoft and Apple had tough beginnings too.
So where do you start? What do you need to set up a new home-based online business? This post aims to answer all these questions and more.
Identify an unfulfilled need
The first step is to identify a solution for a pre-existing problem that you can solve through your new business.
Offering a unique solution to a pain point that consumers face or fluffing an emerging or unfulfilled need is crucial to the success of a business – especially during a time when there’s a decline in demand for discretionary products.
While sales for travel, auto, jewellery, luxury goods and fashion products have taken a nosedive, baby products, medical supplies, pet suppliers, toys and games, cleaning products, and household products have seen a sharp increase in sales.
Make a list of services you can provide
Sit down and think hard about all your practical skills. Now think hard about how you can put those skills to use. If you are good at painting, you could use those skills to teach others this skill online. Perhaps you are good at making things and would like to make something unique your customers can order online.
Register your ABN
An ABN is a unique 11-digit number that identifies businesses. It is the first thing you need to legally operate in Australia. Using your ABN, you can register your business name, apply for grants, claim taxes, order goods from other businesses and send invoices.
You can apply for your ABN here.
Set up a website
Whether you are selling a product or a service, a website is an important asset for any business. It is the place where you can send your customers, engage them, convert them, generate leads and even sell your offerings.
Hire a reliable web design agency in Geelong to build a stunning WordPress website or an online store that will engage your customers and convert them into paying customers.
Spread the word
Send an email to everyone you know telling them about the products/services you are selling. Don’t be shy of asking them to refer people to you. By spreading the word to your friends, family and acquaintances, you give your business the right start and get busy.
Need a website? Contact Pixelfire
We are a web design agency based in Geelong with many years of experience in website design. We will take the time to understand your requirements and your target customers to build a solid online presence for your business. Talk to us today!