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Digital Marketing

October 12, 2020

Start Business During Covid-19

Setting up a new home online business during Covid-19 Setting up a new business during a pandemic might sound improbable, but if you believe industry experts, now is the right time to start. Popular brands like Milo, Fantales and Jaffas owe their beginnings to the Great Depression, and Disney, Microsoft…
3 Techniques To Improve Your Website SEO Geelong
April 22, 2020

Improve your website SEO with 3 simple techniques

Regular on-page website optimisation, blogging and backlinks can greatly improve your website's SEO. Are you taking the time to improve your website SEO? If not, your site is unlikely to deliver the results you desire. With good SEO, you can expect an increase in the number of people visiting your…
SEO or SEM - you should use both
July 18, 2018

SEO, SEM or both?

When it comes to promoting your business online I’m sometimes asked by customers "which should I choose: Search Engine Optimisation (SEO) or Search Engine Marketing (SEM)?". The short answer is that you should engage in both. What’s the difference between SEO and SEM? SEO is the process of optimising your…