It is all good and well to have a beautiful website with very informative copy, quality pictures and flashy graphics, but how is the website’s performance? As a consumer, there is nothing more off-putting and frustrating than a website that takes forever to load. This is where quality web hosting services come into play.
What Is Web Hosting?
Web hosting is the rent you pay to set up your digital storefront. You pay a fee to enable your business to occupy a space in the online realm on a web server. The web server is responsible for storing your files, coding, images and videos and delivering these to the consumer when they click the link to your website via various avenues (Google search, social media platforms, etc.).
You know when you are seated at a restaurant and the waiter takes an hour to get your drinks order? That’s bad service! The same applies to your website. When someone clicks on your link, you don’t want them to have to wait for it to load; otherwise, you are that “bad waiter”. In the modern world of instant satisfaction, it only takes a few seconds longer to lose a customer’s interest, a potential sale and ultimately damage your reputation.
You wouldn’t rent a one-bedroom house for a family of four; likewise, you shouldn’t rent storage space suited for 10 products when you have 100 plus products. Therefore, you need a provider who can understand, advise and provide you with the storage required to run your business. All businesses, small and large, have different storage requirements. Ensure that your provider has a server that is capable of providing you with the online space you need.
Safety online is paramount for you and your customer. Your customers trust you will provide them with a safe space to conduct business. Ensure that your web hosting provider is able to protect your customer’s information and your website’s data. Your provider should have constant backups in the unfortunate event of unforeseen crashes that could result in data loss.
All in all, when a user visits your site, you want to make sure you make an excellent first impression. Your web hosting plays a paramount role in how your business or brand is first perceived, and as you know, first impressions last ‒ so make it count.
Our reliable LiteSpeed web hosting services are suited for all website speed, storage and security requirements. Please feel free to reach out to us on our website here, via email (firstname.lastname@example.org), or call us at 0261812316 or 1300 309502.